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About Us

Before Tom Ford discovered oud, before luxury fragrance houses made musk famous, the East had been perfecting these ingredients for centuries.

At Attar Mist we bring you the authentic originals — pure concentrated attar perfume oils, handcrafted Arabian incense burners, bakhoor and incense, oud (agarwood), spray fragrances and our own beard grooming range. A family business with deep roots in Eastern fragrance culture, serving customers across the UK and worldwide since 2013.

How Attar Mist began.

It started as a homeschooling project in the United States — six concentrated perfume oils, a small stall at a local event in Virginia, and a family that had fallen completely in love with Eastern fragrance.

The fragrances were unlike anything most customers had ever encountered. It was the wafting scent of bakhoor burning on the stall that first drew people in — by their noses, as our founder likes to say. Once someone smelled pure oud or musk attar for the first time, they never forgot it.

Over the years that followed, the stall became a business and the business became a passion shared across the whole family. When the opportunity came to bring Attar Mist to the UK, it felt like the natural next chapter.

Attar Mist UK was established in 2013 — the same family, the same values, the same obsession with authentic Eastern fragrance, now serving British customers. We have tabled at some of the UK's biggest community events including ExCeL London, Glasgow Mela and Trafalgar Square — sharing Eastern fragrance culture with crowds who, in many cases, were discovering pure attar for the very first time.

That moment — watching someone pause mid-conversation because a scent has genuinely stopped them — is what this business has always been about.

What we offer.

Our collection covers everything the Eastern fragrance world has to offer:

  • AM Attar perfume oils — our own AM range of 40+ pure concentrated perfume oils in oud, musk, rose, sandalwood, amber, saffron, jasmine and more. Alcohol-free, long-lasting, extraordinary.
  • Oud (Agarwood) — the most prized ingredient in world perfumery, available as pure oud oils, oud attar blends and oud incense.
  • Bakhoor and incense — Arabian incense in traditional and contemporary forms, for home scenting, meditation, yoga and ceremonial use.
  • AM incense burners — our own handcrafted range of bakhoor burners and mabkhara in resin blend, metal and wood. Decorative statement pieces suitable for frankincense resin, bakhoor, oud chips and traditional incense. Including our portable handheld gas burner — burn bakhoor anywhere, anytime.
  • Spray fragrances — a curated selection of Eastern spray perfumes for those who prefer that format.
  • Beard grooming — our own AM beard grooming range, crafted with the same attention to quality as our fragrance collection.

Not sure which attar is right for you? Our perfume oil sampler lets you try before you commit — the most honest way to buy fragrance online.

Five reasons customers choose Attar Mist.

  • Authentic own brand. Our AM range is designed and curated exclusively by us. You will not find these attars or incense burners anywhere else.
  • Pure and concentrated. Our perfume oils contain no alcohol and no water — just fragrance, the way it was always meant to be worn. Many customers find a single application lasts all day, noticed by others even when their own nose has adjusted.
  • Try before you buy. Our sampler set removes the risk of blind buying. Choose the oils you want to try and receive samples before you invest in a full bottle.
  • Rated 4.9 stars by our customers. Across 130+ published reviews, our customers consistently rate us on quality, authenticity and service.
  • A decade of expertise. We have been living and breathing Eastern fragrance since 2013. We share that knowledge freely — through our product descriptions, our guides and directly with every customer.

Try before you commit.

Buying fragrance online without smelling it first is a gamble. Our sampler set exists to remove that risk entirely. Select the perfume oils you are drawn to, try them on your skin, and only then decide whether to invest in the full bottle.

It is how we would want to shop ourselves.

Try the Attar Mist sampler set →

Explore the full collection →